May 13, 2007

Video Ambushing – John Sweeney

Filed under: uncategorized — Dunners @ 10:02 pm

Article in the guardian about John Sweeney being caught by ‘video ambushing’, where organisations being investigated turn the camera on the film makers. It’s interesting to see a reporter not so keen on some of the tactics he uses himself in his own method of provocative interviewing… I wonder if we could use any of this methodology in our work, a kind of shock way of putting businesses in the role of the customer to illustrate failings in how they offer customer service for instance, not quite sure how it would work…,,2078503,00.html

A BBC clip



  1. South Park on Scientology:

    Comment by Phillie Casablanca — May 14, 2007 @ 1:16 pm

  2. It was a legendary TV moment. I loved watching it and even though I though ‘Oh, com on BBC’… I loved Sweeney for it. Harris was SO annoying.

    Comment by Warren Hutchinson — May 16, 2007 @ 11:56 pm

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