April 30, 2007

Automatic Birthday Celebration Machine

Filed under: 80/20, ideas — Stephen Hellens @ 10:04 am

Thought about this on Friday after the email about people’s birthdays…

ABCM – Automatic Birthday Celebration Machine

Description: create an automatic birthday present-buying and celebration service.

Using our new found shared birthday Google calendar, create a site that buys a present based on each participant’s interests (profile) and sends it to them. All other users will know about the present (can suggest, modify etc) but the recipient won’t know anything about it till they receive it.

Could even send out a meeting maker request to the unwitting recipient for some random meeting, while all other participants are sent a reminder to do something outrageous to surprise the birthday girl/boy.

Bit of a brain dump here, but I see the potential to have an automatic kitty, that purchases something from e.g. Amazon and gets it delivered to the recipient on the day of the (surprise) meeting. I was thinking as well about Secret Santa – where everyone has to buy something for someone else who is selected randomly. Limit £5.

Or something.

Hope you can make some sense out of this.


Feel free to modify till it makes sense.



  1. Ive always wanted someone to do an automatic card sending website. Dont tell my mum that though.

    Comment by braxta01 — April 30, 2007 @ 10:08 am

  2. The meeting maker to a secret location seems very Jeremy Beadle – I like it. Perhaps it could be recorded and played back to them (they would have to pay extra of course)…

    Comment by Dave — April 30, 2007 @ 10:15 am

  3. ” all other participants are sent a reminder to do something outrageous to surprise the birthday girl/boy.”

    I’m thinking that any birthday bonhomie might dissipate fairly quickly after the 11th ‘outrageous’ surprise…”Happy *punch* Birthday”


    Comment by Stephen — April 30, 2007 @ 11:55 am

  4. Worked on a site a couple of years ago that was never fully ‘birthed’ in the end (how many of those has there been?!)… but it was gift buying for a luxury market. CEO’s buying anniversary peresents for wives etc, which in reality would mean PA’s doing the choosing and buying…..

    anyway, the experience was design around choosing gifts based on more subconscious criteria; colour, mood, images, quotes, etc…..

    This could in theory be something is automated with enough relevant ‘data’ on the birthday boy/girl being submitted by the group?

    A surprise present for everyone?!!

    Comment by Shai — May 16, 2007 @ 3:14 pm

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