http://www.e-consultancy.com/news-blog/364444/missingdescription.html
No surprising news here (for me anyway), social networking communities are helping to push consumers to online retails (etailers). Why? Well because Social networks have magical powers that enable people to create new friendship; amend old ones; sustain current ones and finally but importantly bring like-minded people together. On top of this, sites such as bebo and facebook provide additional features through mash-ups with other sites such as
iTunes, tripadvisor, LastFM etc (that web2.0 stuff) that showcases people’s likes/interest, what they have been up to, the latest trends and so on, which helps push services and products. Add to this the fact that the best recommendations comes from friends or someone you know and trust, makes social network sites a new channel for companies to increase their revenues.
